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July 16, 2008

Arthur D. Little Strengthens Middle East Consultancy with Affinitiv Integration

ADL Welcomes the Expertise and Regional Experience of Affinitiv’s Consultants to the Consultancy’s Rapidly Growing Middle East Practice

DUBAI--(BUSINESS WIRE)--Today leading global management consultancy Arthur D. Little announced that its Middle East office is integrating with the staff of Affinitiv, a strategic telecommunications and CRM consultancy with a strong presence in the region. Affinitiv’s founder and CEO, Zoran Vasiljev, and his leadership team and employees will join Arthur D. Little’s Middle East practice, with Vasiljev serving as a company Director.

Affinitiv celebrated its fourth year in operation in 2008, and has experienced greater-than-expected year-on-year growth since its inception. Bringing with them particular expertise in telecommunications and technology consultancy in emerging markets, the integration with Arthur D. Little will allow Affinitiv’s consultants to bring new resources to their current client work and develop plans for continued growth within the region.

Michael Träm, Global CEO of Arthur D. Little, said: “Along with a shared focus on strategy, innovation and technology, Affinitiv’s consultants share with ADL the capabilities, expertise and drive to cement our position in the growing Middle East marketplace.”

Thomas Kuruvilla, Managing Director of Arthur D. Little Middle East, added: “I am delighted to begin work with Zoran and his team to respond to the rapidly growing demand from clients for experienced consultancy services in the region. Access to a global network combined with local expertise is what has made ADL Middle East the company’s fastest-growing business unit. We look forward to working with the Affinitiv team to continue this success and support ADL through this period of significant growth.”

Speaking in Dubai, Vasiljev concluded: “Joining forces with ADL Middle East will provide a whole host of new opportunities for our clients and consultants. ADL is a major global player in strategic management consultancy, and with a growing brand in the Middle East market, this integration is well positioned to promise continued growth.”

It is anticipated that all Affinitiv staff will have joined Arthur D. Little Middle East by September 1, 2008.

About Arthur D. Little

Arthur D. Little (ADL), founded in 1886, is a leading global management consulting firm that links strategy, innovation and technology to master complex business challenges while delivering sustainable results to our clients. Arthur D. Little has a collaborative client engagement style, exceptional people and a firm-wide commitment to quality and integrity. ADL is proud to serve many of the Fortune 100 companies globally in addition to many other leading firms and public sector organizations.

Arthur D. Little has over 30 offices worldwide, employing over 1,000 people. If you would like additional information on the firm, please visit 

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